11.30 to 2.00 P.M
Vivaplex, Plot No. C-7, Street No. 22, M.I.D.C, Opp. Rolta Technology Park, Andheri East, Mumbai - 400093.
LandMark : Near Tunga Paradise
Sreach on Google Map : Viva Connect
- Operationalizing analytics within Company
- Analyse and monitor performance of all mobile driven campaigns using campaign data; and further help in formulating strategic campaign decisions for business growth.
- Disseminate significant information for business objective by evaluating customer behavior, trends and response patter in data.
- Part of the product team (mobile marketing platforms) to design and develop real-time dashboards to provide meanigful insights for future customer targeting.
- Maintain professional relationship with all stakeholders internally as well as externally
Understand customer requirements
Segmentation, Clustering, Classification, Grouping
Implementation & documentation of models
Profiling of data
Campaign success/response measurement
Target group selection
Identification of potential good customers/churners
Web statistics / web mining (etc. click-stream analysis, usage statistics)
Reporting: definition of content/structure together with the Analytics team
Salary: INR 3,00,000 - 6,00,000 P.A.
Industry: Advertising / PR / MR / Event Management
Functional Area: Analytics & Business Intelligence
Role Category: Analytics
Role: Data Analyst
Employment Type: Permanent Job, Full Time